Our Strategy​

Sustained Private Market Performance

Field force optimization

Competitive commercial strategy

Knowledge of the market and competition

Professional and efficient supply chain department

MARKET STRUCTURE AND PHARMACEUTICAL MEDICAL PURCHASE DECISION

Healthcare Sector snapshot
• Private hospita I 1200
• Total Public Hospital 440
• Public clinic 2331
• Total Number of beds over 41,600
• Number Admitted to hospitals 3,000,000
• Total doctors 26,250

Market structure
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CAPITALIZE DN THE EXISTING TENDER BUSINESS 6 EXPAND

• Partnership agreement development with MOH/Kimadia
• Proper mapping/lobbying with key stake holders
• Continuous product listing
• Winning contracts against renowned companies due to the follow up and proper exe­cution of professional teams:
– Tender issuing
– Submitting the offers (suggesting pricing strategy …. ) 
– Receiving the awards
– Following the contracts until signed by both parties
– LC opening
– Shipment follow up (all needed documents and borders issues) until products reach warehouse
– QC lab follow up
– Products release
• Mest importantly is ensuring the liquidation of the products in the market through direct and continuous promotion 

OUR PLANS

– ERP SYSTEM INSTALLATION
– DEVELOP WRITTEN SOPS FOR THE DIFFERENT BUSINESS ASPECTS
– DEVELOP SAFE REMEDY VALUES
– PREPARING AND APPLYING FOR ISO 9001 “QUALITY MANAGEMENT SYSTEMS” CERTIFICATION.

Our Plans